IELTS Speaking · Part 2 · Cue card
Describe an advertisement you remember well
Last updated 2 September 2026
In short
This Part 2 cue card asks you to describe describe an advertisement you remember well. Your long turn has to cover 4 prompts (what it was for; where you saw it; what happened in it; why you remember it), and the last one carries the most marks.
The cue card
Describe an advertisement you remember well.
You should say:
- what it was for
- where you saw it
- what happened in it
- and explain why you remember it
How to structure your long turn
- 1
what it was for
- 2
where you saw it
- 3
what happened in it
- 4
and explain why you remember it
Rounding-off questions
Does advertising influence what people buy?
Should there be limits on advertising?
Where this leads: Part 3 on shopping and consumerism
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